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Blog
Welcome to our blog, "A Word From the Marketing Mavens!" We're glad you are here, and we hope that the resources we provide will be helpful to you as a marketer or small business owner. We strive to make our content relevant, down-to-earth, and straightforward. Check it out!
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Stephanie Todd
May 20
Why Great Leaders Take Humor Seriously
Research suggests that those who incorporate humor in their leadership style not only motivate their teams better but also foster stronger c
Melissa DeLeon
Apr 17
Best Gadgets to Invest in for a Career in Graphic Design
Whether you're a seasoned professional or just starting in the field, investing in the right tools can significantly enhance productivity.
Rachel Mawhirter
Apr 26, 2023
Sales and Marketing Are Not the Same
Sales and marketing are commonly misused as interchangeable terms. While they can seem similar, they are more like complementary...
Kaycee Vosberg
Jan 10, 2023
5 Ways to Overcome Creative Block
As a creative person, staying in the zone is tough. Whether you are a writer, an artist, or video editor, trying to come up with great...
Natalie Klima
Feb 18, 2022
Why You Should Be Asking For Complaints
Remember when Domino’s took all the bad things people were saying about their pizza and turned it into an advertising campaign? They knew...
Rachel Mawhirter
Aug 31, 2021
How to Make a Marketing Plan
For business of all sizes, but especially small businesses, it can be difficult to make (and stick to) a solid marketing plan. So our...
Rachel Mawhirter
Aug 31, 2021
Shortcuts to Getting a YES from Your Customers
Most brand builders realize that your brand is so much more than just your logo and your advertising. It’s everything from the way you...
Rachel Mawhirter
Aug 31, 2021
No More Corporate Jargon - Make a Bold Claim
Instead of using generic terms to appeal to the masses, the goal should be to stand out through unique positioning.
Rachel Mawhirter
Aug 31, 2021
Warning Signs That It's Time for Your Business to Pivot
Too many business owners are scared of change. They’ve established a way of doing things over the years, they’ve trained their people...
Rachel Mawhirter
Aug 31, 2021
3 Reasons Your Small Business Should Outsoure Your Marketing
We get it. You're an entrepreneur. You have to do everything. You’ve been told by all the experts that you and only you can get the job...
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